0151 227 1001 info@primagroup.org

We are the Prima Group

Prima Group is the trading name of Pierhead Housing Group and comprises of two community-based housing associations and a commercial entity.

Collectively, Prima Group currently own and manage over 2700 properties in the Liverpool, Sefton and Wirral areas and provide accommodation for all kinds of housing needs including general needs, the elderly, students, key workers and shared ownership homes. We also manage a small number of social properties in Llandudno.

Find a home

At Prima Group we own a number of different types of affordable homes throughout Liverpool, Sefton and Wirral – these range from one bedroom flats to larger properties and sheltered housing.

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Prima and you

Prima & You

At Prima Group, our residents make up a huge part of who we are. Whether you are already one of our residents, or just looking to become one, this area provides you with all the information you need.


Prima Commercial

Prima Commercial currently owns and manages 58 self contained commercial units in Liverpool and on the Wirral.  We also have a wide range of student accommodation.


Latest news

Find out all the latest news and updates from Prima Group here.